Sony News
Product Spotlight: Zeiss Loxia 2.8/21 Lens
With the new ZEISS Loxia 2.8/21 Zeiss is introducing a super wide angle lens for compact Sony full-frame cameras with E-mount. Zeiss has recently started shipping the third lens in its Loxia series, the Loxia 2.8/21. It’s a compact, super-wide angle MF lens designed for the Sony FE camera […]
What Is HDR and Why Is It Important In 4K TVs?
Lately the term HDR (high dynamic range) has been popping up in some coverage of new 4K TVs, and soon, if not already, you’ll hear the phrase bounced around at electronics stores and dealer showrooms. So what, you’re probably asking, is HDR for TVs and why should you care? HDR […]
Sony FS5 Review: First Look
We got our new Sony PXW-FS5’s this week and I’ve had a few days to play with our rental unit, here is a brief Sony FS5 review with some of my first impressions. Lens We ordered a unit with the kit lens for our rental pool. The 18-105mm f/4 […]
New Sony SxS PRO+ C Series Memory Cards
Sony pleased to announce the SxS PRO+ C Series Memory Cards which will replace B Series cards in the month of NOVEMBER 2014. These new cards are ideal for use with Sony’s large sensor 4K camera technologies, giving content creators more flexibility and creative options for 4K, 2K or […]
Tricks and Tips re Version 3.0 of the Sony PMW-F5 and PMW-F55 4k Cine Alta Cameras
Now that version 3.0 has been out for the Sony PMW-F5 and PMW-F55 Cine Alta cameras, we are learning some of the new workflow options. This is just a really rough list for now, but I’ll be adding to it in the future. 1. Playback of RAW footage now goes […]
You just dropped your new Sony camera into the river. No problem, it’s covered!
Cameras and water don’t mix. Neither do cameras and sand, dirt or salt. With Sony’s new optional Extended Service Plans with Accidental Damage from Handling, those things mix just a bit better. The ESP lengthens Sony’s camera warranty and ADH protects you from the high repair costs of accidental drops, […]
Sony4K Workflow
(last updated 4-22-14) Workflow Articles for the F5 / F55: An interesting article on the new SLOG3 Gamma Curve: Understanding SLog3 by Alister Chapman A discussion thread about SLOG-2 vs. SLOG-3 Sony Forum Discussion Thread SLOG-2 vs SLOG-3 Sony’s Cine Alta workflow guide: Sony’s 4K Workflow Guide (version 2.0) A […]